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Allison Hart

Allison Hart

Allison Hart is the senior marketing manager for corporate training for VitalSource. In her career, Allison has handled marketing for a variety of industries including healthcare, long-term care insurance, credit cards, and medical supply distribution. In addition, Allison ran a training department for a large corporation. Her most recent position before coming to VitalSource was as product marketing manager for GovDelivery in St. Paul, Minn.

In addition to her work in marketing for corporations, Allison has taught marketing at the collegiate level as an adjunct for the University of Richmond and Virginia Commonwealth University. She grew up in Winston-Salem N.C., but moved to the Washington D.C. area after getting her B.A. from Appalachian State. She has her M.S. in Strategic Marketing from Johns Hopkins. When not working, Allison is an avid advocate for rescue animals and enjoys spending time with her two rescues Maggie (pit mix) and Sam (hound).

Recent Posts from Allison Hart


Navigating the road to maturity

October 18, 2017 • 1 minute read

In previous blogs, I wrote about the importance of a digital professional learning program and aspects that made a program “mature.” But that still leaves the question of how to...


On the road to digital maturity

October 4, 2017 • 1 minute read

Today’s learner is much different than the one we saw just a few years ago. It goes without saying they are much more digitally inclined and device dependent. In fact, recent...


How do you protect your training content?

July 27, 2017 • 1 minute read

In order to provide learners with the experience they expect, seamless access must be guaranteed from sign-on throughout the entire consumption process. Access must be anytime,...


What Learners Want

July 12, 2017 • 1 minute read

Many people profess a nostalgic affinity for the print book. For them reading is a tactile experience and the notion of turning the physical page is part of that experience. Even...


Training solutions for a digital world

March 31, 2017 • 1 minute read

For many companies, the training of employees presents a minefield of challenges and, in too many cases, missed opportunities. As we welcome a new generation into the workforce,...


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