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Blair Tuckman

Blair Tuckman

Blair Tuckman is a Senior Marketing Manager at VitalSource. She was previously a Marketer at Pearson Education. As well, she had stints as a Publisher Sales Rep at both Cengage and Pearson. Blair has a background in acting and holds a Bachelor of Arts in English Literature from Georgia State University, as well as spending two years at the University of North Carolina School of the Arts, studying drama.

Recent Posts from Blair Tuckman

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Making OER Easy

October 3, 2018 • 2 minute read

Institutions across the country are looking for ways to reduce the cost of education. One of the many options available to do this is open educational resources (OER). However,...

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Tips for Teaching with Bookshelf

August 1, 2018 • 1 minute read

 Digital course materials are more robust, interactive, and valuable than many realize. Research shows that 60% of students feel that digital learning technology—like...

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Fresno State saves big with successful Inclusive Access pilot

June 18, 2018 • 1 minute read

Fresno State’s Kennel Bookstore was facing a dilemma: How could they tackle affordability when their sell-through rates were low? The answer to Fresno State’s problem was...

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Best Practices for Integrating Digital Materials Into Your Course

May 9, 2018 • 2 minute read

Nearly all college students, 92 percent to be exact, believe that digital textbooks have advantages over traditional textbooks, but studies find that faculty are more reluctant...

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